Ocita vs Scrunch

Scrunch pairs AI monitoring with tools that change how AI agents read your site, such as Agent Pages and site audits. Ocita is a focused tracker with a range on every number and a lower price per brand.

Last checked November 7, 2026

Choose Ocita if

  • You want a range on every number, and only real changes called out
  • You track several brands and want simple per-brand pricing
  • You want Gemini on your first plan, and unlimited seats
  • You need a monthly report drafted for you, shared by link or PDF

Choose Scrunch if

  • You want to change what AI agents get from your site, not just measure it
  • You need Perplexity or Copilot tracked
  • You want bot traffic, site audits and page optimizations in one tool
  • You're an enterprise team that needs SAML SSO or a data API

Side by side

Scrunch's details come from its own website, checked November 7, 2026.

OcitaScrunch
Price Ocita$49 per brand a month on Standard, or $149 a month for up to 10 brands on Founding Scrunch$250 a month on Core, and custom on Enterprise Source
AI engines OcitaChatGPT, Gemini, Google AI Mode and Google AI Overviews, on every plan ScrunchCore: ChatGPT, Perplexity, Google AIO and Copilot. Enterprise: 9, adding Claude, Gemini, Meta AI, Google AI Mode and Grok Source
Prompts OcitaUp to 50 active per brand Scrunch125 unique prompts and 5,000 responses a month on Core Source
Seats OcitaUnlimited on every plan Scrunch5 user licenses on Core, and custom on Enterprise Source
Free trial Ocita14 days, no card needed ScrunchA 7-day free trial on Core Source
Reports and exports OcitaMonthly report drafts, share links with a password or expiry, PDF and CSV ScrunchA reporting dashboard on Core and Enterprise Source
API and integrations OcitaNone yet ScrunchLooker Studio and API access on Enterprise Source

Where Scrunch is ahead

If these matter most to you, Scrunch may be the better fit.

  • Tools that act on your site, including site audits and page optimizations. Ocita doesn't change your site. Source
  • AI agent and bot traffic. Ocita's crawler check reads robots.txt and doesn't see actual visits. Source
  • Sentiment analysis and insights with recommendations. Ocita doesn't offer either. Source
  • Perplexity and Copilot on Core, and up to 9 engines on Enterprise. Ocita tracks 4. Source
  • More answers on its first plan: 5,000 responses a month for one brand, against 4,350 on Ocita Standard. Source
  • SOC 2 Type II compliance is listed on its home page. Source

What each one costs

Scrunch's published plans, and a worked example.

  • Core: $250 a month for 1 brand workspace, 125 prompts, 5,000 responses and 5 user licenses Source
  • Enterprise: custom, with expanded engines, API access, SSO and a dedicated account team Source

For one brand, Ocita Standard is $49 a month for 4,350 answers, and Scrunch Core is $250 a month for 5,000 responses. Per answer, Scrunch costs about 5 cents and Ocita about 1 cent. Core covers 1 brand workspace, so ask Scrunch how it prices more than one. On Ocita, 3 brands cost $147 a month.

What Ocita is built around

Ranges on every number

Every metric has a 90% range and a Stable or Directional label, so you can see how far to trust it.

Real change only

A move counts when this week's range clears the previous four weeks. Everything else stays quiet.

Priced per brand

You pay for each brand, with unlimited seats and no prompt tiers to outgrow.

Reports ready to share

Each brand's monthly report is drafted a week before it's due, with a link that opens without an account.

FAQs

Does Scrunch track Gemini?

Yes, on its Enterprise plan. Ocita includes Gemini on every plan.

Does Ocita offer anything like Scrunch's Agent Pages?

No. Ocita measures how AI talks about your brand and checks your robots.txt. It doesn't change what your site serves to AI agents.

How many seats do I get?

Ocita has unlimited seats on every plan. Scrunch Core includes 5 user licenses.

Can I try both for free?

Yes. Ocita has a 14-day trial with no card. Scrunch offers a 7-day free trial on Core.

Who wrote this comparison?

Ocita did, so weigh it with that in mind. Every fact about Scrunch comes from its own website, with the page and date listed at the end. If something is out of date, it should be corrected.

Sources

Read on November 7, 2026. Vendors change their pages, so check before you decide. Product names belong to their owners.

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