Engine guides
How each AI engine finds and cites sources, from its own documentation. Ocita tracks ChatGPT, Gemini, Google AI Mode and Google AI Overviews today.
How ChatGPT finds and cites brands How ChatGPT search reaches your site, what OAI-SearchBot and GPTBot each control, and how to measure whether ChatGPT mentions your brand. How Gemini finds and cites brands How Gemini uses Google Search grounding, what the Google-Extended setting does and doesn't control, and how to measure Gemini mentions of your brand. How Perplexity finds and cites brands How Perplexity searches the web and cites sources, and what PerplexityBot and Perplexity-User do. Ocita doesn't track Perplexity. How Claude finds and cites brands How Claude searches the web, what ClaudeBot, Claude-User and Claude-SearchBot control, and what site owners can do. Ocita doesn't track Claude yet. How Google AI Overviews choose sources How sites appear in Google AI Overviews and AI Mode, what controls apply, how to see the traffic, and how Ocita tracks both.