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Daily work

Answers

Answers is the evidence behind every number: the full text of each answer from the brand’s latest weekly run. Open a brand and choose Answers in the sidebar.

Finding answers

  • From: Weekly run (the default), or Check now for the answers from the brand’s last 10 on-demand checks. Check now answers are marked with their date and never count in metrics. See On-demand checks and credits.
  • All, Mentioned and Not mentioned, with counts.
  • Engine, Prompt and Competitor filters. Competitor shows answers that name that competitor.

The list shows the latest 300 that match; filter to narrow it. Use J and K, or the arrow keys, to move through the list.

You can also reach answers from a prompt’s side panel, with All answers, and from the Read answers item in Portfolio.

Reading an answer

Each answer shows its engine, prompt, repeat number and the label API-sampled, then:

  • Whether the brand was mentioned, and its place if the answer was a list.
  • The answer’s text, with your brand and competitors highlighted.
  • Sources cited: the links the answer used. An answer with no sources says so, and counts toward No sources shown in Sources.

Copy answer copies the text.

Pinning to a report

Pin to next report adds the answer to the brand’s next report as an example of what engines say. Check now answers can’t be pinned, since reports show the weekly run. Unpin from the next report takes it out. Members can pin on the brands assigned to them. See Reports.

Flagging a wrong mention

If a name was matched wrongly, such as a common word read as your brand, use the flag button on the answer. Say what was wrong in a short note. Anyone who can see the brand can flag.

When a brand has open flags, Answers shows how many. Open them to jump to each answer, then fix the aliases in Competitors or Brand settings, re-score this week’s answers, and Resolve the flag. Earlier scoring is kept for the record.

How long answers are kept

The full text of each answer is kept for 13 months, then deleted. Mentions, citations and metrics stay for the life of the brand. Answers shows the latest weekly run; pinned answers in reports can come from earlier weeks. See Data retention and deletion.

Related

What each metric means Plain definitions of Visibility, Share of voice, Citation rate and Average position in Ocita, how each answer is scored, and where the answers come from. Competitors and aliases Add and remove competitors in Ocita, read the share-of-voice ranking and ties, compare head-to-head, and manage the aliases that decide what counts as a mention. Reports How Ocita drafts a monthly report for each brand, what's in it, how to add notes and example answers, and how reports move from draft to shared. Data retention and deletion How long Ocita keeps raw answers, metrics and reports, and what's removed when you delete a brand, a workspace or your account.
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